Precipoint GmbH is a company creating devices and software for digital microscopy. I created a wall calendar using outstandingly beautiful images out of some of their samples. It was used as Christmas give-away for their customers and showcased many of the application areas of digital microscopy.
The scale, the Latin name of the sample and the frame visually connect the image with an actual slide under a microscope. These details are probably recognized by customers of Precipoint, mostly experts in the field themselves.